Kraken Explores the Benefits of Crypto

01 25 2024

Kraken launches its first ever global campaign with Crypto Makes the World go Forward, a film that aims to educate and inspire viewers as to the benefits of crypto and the countless possibilities it offers. 

The kinetic and visually-arresting spot comes from Mother London, with imagery being sourced by STALKR Europe. 

The creative focusses on the booms, busts and uncertainties of the old world banking systems, before exploring how Kraken sees crypto as a way to democratise these systems by giving people financial freedom and offering an inclusive platform for all.

The result is an inventive, collage-like and dynamic exploration of financial markets both old and new.