Northwell Health knows New York heart

08 15 2019

Northwell Health knows one thing to be true: there’s more heart in New York than anywhere else. It’s a node of knowledge that only comes from fixing more hearts than anyone else.

Eager to go beyond a heart health spot, we worked with Wunderman Thompson NY to harness an element of humanity within the colorful landscape of New York by sourcing footage that captures the heart of New York as a place.

The spot intersperses shots of the bustling city with scenes of joy, play, and love, making “Cardiac” more than a conversation about hearts, but a poetic encapsulation of humanity through the unique lens of New York.